Ozna Auto Bazár — the whole car market in one place
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Find out if your listing is actually working —
in real time

Ozna.sk shows exactly what's happening with your listing: how many people viewed it, how many revealed your phone number, and how many tapped it to call you. No extra fee, on every listing.

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Find out if your listing is actually working — in real time

Why statistics matter

Without numbers, you don't know whether your listing simply isn't reaching enough people — or is reaching them but failing to grab attention. That's the difference between "change the photos" and "leave it, it's working".

The strongest signal isn't a view — it's the moment someone taps an already-revealed number to call you. That's concrete interest, not a random glance. That's exactly what Ozna.sk tracks, and shows only to you, the listing owner.

5stats metrics per listing
Freebasic statistics on every listing

Part of every listing on Ozna.sk, no exceptions. Pricing →

This is exactly what you'll see on your listing

A live example with demo numbers — here's what each step actually measures.

Search views 1240
Page views 380
31% reached this step
Phone reveals 95
25% reached this step
Calls 22
23% reached this step

Search views

How many times the listing appeared in search results.

Page views

How many times someone opened the listing page.

Phone reveals

How many times someone revealed your phone number.

Calls

How many times someone tapped the already-revealed number to call.

Who benefits most

Car seller

See how many people revealed your number, and how many of them actually tried to call. If that number is low, you know it's time to adjust the price or photos — instead of losing another week.

Estate agent or property owner

Compare views against saves to favorites. Lots of views with few saves usually means the price is putting people off — not that there's no interest at all.

Small seller or online shop

See the direct effect of TOP promotion — compare call counts before and after activation. The decision to promote again becomes a fact, not a guess.

How the statistics work — step by step

1

Publish your listing

Counters start automatically at zero the moment your listing goes live. Nothing to turn on or configure.

2

Watch the views grow

Search-result impressions and direct listing-page opens grow separately, so you can see both types of interest.

3

Someone reveals the number and calls

Revealing your phone number and tapping the already-revealed number (intent to call) are counted as two separate events.

4

Evaluate and act

You see it all right on your listing's page. Based on the numbers, you decide — improve the listing, or boost it to TOP.

Glossary of terms

A quick rundown of what each statistics term actually means.

Search view
How many times the listing appeared in search results — not necessarily that anyone opened it.
Page view
How many times someone actually opened the listing page.
Save
Adding the listing to favorites to come back to it later.
Phone reveal
Tapping the "show number" button — the phone number becomes visible.
Call
Tapping the already-revealed number with intent to call. It doesn't confirm the call actually happened.
TOP (promotion)
Paid highlighting that moves the listing higher in search results.

Common mistakes when reading statistics

  • Judging by a single day — daily fluctuations are normal, watch the trend over at least a few days.
  • Confusing a phone reveal with a call — they're two different counters, see the FAQ above.
  • Comparing listings from different categories — normal numbers vary a lot by product type.
  • Ignoring the ratio of phone reveals to calls — that ratio shows what's actually working.
  • Promoting to TOP without prior data — watch the statistics for a few days first, then decide.
  • Expecting a confirmed conversation — the counter measures intent to call, not a call that actually happened.

Frequently asked questions

What's the difference between "search views" and "page views"?

Search views are how many times the listing appeared in search results. Page views are how many times someone actually opened the listing page. One is about visibility, the other about interest.

What counts as "saving" a listing to favorites?

Every time someone taps "save" / adds the listing to favorites to come back to it later. It's a separate counter from views and calls.

Does the statistics count repeat views from the same person?

Yes, every page open is counted separately, even from the same visitor. The numbers show total activity around the listing, not the number of unique people.

Are a phone reveal and a call the same thing?

No, they're two separate counters. A phone reveal is when someone taps "show number." A call is a separate tap on the already-revealed number with intent to call.

What if someone reveals the number but doesn't call?

It only counts as a phone reveal, without a call. The gap between these two numbers is the people who showed interest but didn't follow through.

Can a buyer viewing my listing see my statistics?

No. Statistics are visible only to the listing owner once logged into their account — buyers don't see them.

Does anyone at Ozna.sk have access to my statistics?

Statistics are a tool for the listing owner — they aren't published and aren't visible to other users of the site.

Can I share my statistics with someone else?

There's no built-in sharing option on the site — statistics are tied to your account. You can manually tell someone the numbers or take a screenshot if needed.

Do I need to pay for access to basic statistics?

No. Basic statistics — views, page opens, saves, phone reveals and calls — are free on every listing.

Do statistics differ for paid and free listings?

The set of metrics is the same for every listing. The only difference can be in the numbers themselves — paid promotion (TOP) usually increases visibility and, as a result, the figures.

What should I do if there are many views but no calls?

That's a sign the listing gets attention but doesn't convince people to call — often it's the price, description, or photo quality. Worth reviewing those before spending on promotion.

How do I tell if the issue is the price or the photos?

Compare phone reveals with page views. If the number is barely opened, the photos or title probably aren't grabbing attention. If it's opened but no one calls, it's usually the price.

Does the number of photos affect view growth — what does the data show?

There's no direct link in the statistics itself, but listings with more good-quality photos tend to get more phone reveals — it's easier for the buyer to take the next step.

What pays off more — cutting the price or boosting the listing to TOP?

It depends on the statistics: if views are low, TOP (more visibility) is likely to help. If views are high but calls are missing, it's more likely the price that needs to change, not promotion.

Can I grow sales without cutting the price — just through promotion?

Yes, TOP increases the listing's visibility in search, which usually brings more views and calls without changing the price — the statistics show the effect clearly.

How do statistics help sell a listing faster?

They show exactly where you're losing potential buyers — few views, few calls after a phone reveal, and so on. You know precisely what to improve instead of guessing.

How do I use statistics to know when it's time to promote a listing?

If views and phone reveals grow slowly for several days after publishing, that's a good sign the listing lacks visibility and it's worth trying TOP.

Should I promote a listing right after publishing, or wait for data?

It's better to wait a few days and gather statistics first — that way you'll know whether visibility is really the issue, or the listing itself needs work that TOP won't fix.

How many days in TOP before call growth is visible?

The effect is usually visible within the first few days — TOP listings appear higher in search, which quickly increases views and, in turn, phone reveals and calls.

Does the statistics show how many days a listing was in TOP?

The counter statistics themselves don't show promotion history separately, but you can always compare the numbers before and after activating TOP to see the effect.

What should I do if competitors in TOP are getting more calls?

Compare your view and call statistics with the period before you used TOP — in a competitive category, promotion is often the only way to stand out in search.

Can I view statistics for a specific period?

Right now, statistics show total numbers for the entire time the listing has been published, without a date breakdown.

Is there combined statistics across all my listings?

Right now, statistics are available per listing, on its own page — there's no combined overview across all listings in your account yet.

Publish your listing and watch exactly what happens with it.

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Or see: Pricing·How TOP works